~ QXL auctions continuing to reach new and extensive audiences ~
London, 29th November 2001 - QXL.com ('QXL'), the UK division of QXL ricardo plc, today announces the signing of agreements with the Telewest site BlueYonder.co.uk and with SceneOne.co.uk and BravoTV.com of Flextech Interactive.
Each agreement will enable users of Blueyonder.co.uk, SceneOne.co.uk, and Bravo.co.uk to bid for thousands of items offered by QXL.com's auction community via a specially created page, accessible from the respective sites. The co-branded pages will run featured auctions and promotions, tailored to each site's specific audience.
Users will also be able to search for items, place bids or list their own items for sale within the co-branded auction environment.
Blueyonder is the broadband service provided by Telewest, one of the leading broadband communications and media groups in the UK. The broadband site combines unique state-of-the-art technology with an exciting mix of entertainment, services and information tailored to meet the needs of blueyonder broadband customers.
SceneOne is the UK's leading online entertainment guide, which carries TV, Radio, Cinema, Gigs, Comedy and Theatre listings for each regional area, plus entertainment product reviews. Bravo.co.uk is the online presence for Bravo, the TV channel aimed at 16 - 34 year old men that delivers a compelling combination of action, reality, sport and documentaries.
QXL will be the exclusive auction channel for both SceneOne and Bravo.co.uk.
Julian Persaud, Marketing Manager at QXL.com, commented, "These are yet more fantastic partnerships for QXL, and an exciting step towards broadband reach, which is an important audience for QXL, as early indications demonstrate that broadband customers have higher propensity to spend."
~ Ends ~
Notes to Editors:
The Bravo.co.uk auction channel will be accessible via a button on the homepage, and from each of the Bravo categories, eg Games, Girls, Telly, Lounge, Toonz
www.qxl.com/isroot/html/EN/jump/bravo.shtml
The SceneOne.co.uk auction channel will be accessible from the homepage
www.qxl.com/isroot/html/EN/jump/sceneone.shtml
For further information:
Background on QXL:
QXL.com, the UK's online auction site, offers customers an exciting and dynamic shopping experience as they buy or sell a wide range of products or personal items over the Internet. Interested buyers place bids on an extensive selection of merchandise, from sports memorabilia and computers to DVDs, cars and travel. Items up for bid are sold by QXL members, Star Sellers or Merchant Partners with members creating their own auctions online.
QXL.com is the UK site for QXL ricardo plc, an online auction community facilitating trading 24 hours a day, seven days a week across twelve countries in Europe in an efficient, convenient and entertaining environment. Its shares are listed on the London Stock Exchange and the Nasdaq National Market and the Frankfurt Stock Exchange.
Background on Flextech Television:
Flextech is the content division of Telewest, the broadband communications and media group. Its core business is the supply of entertainment, information and interactive content and services to the UK multi-channel television and online markets. It is the largest supplier of basic thematic channels to the UK pay-TV market with a portfolio that combines wholly owned and managed channels, including eight joint-venture channels with the BBC.
Flextech's branded content, coupled with Telewest's broadband network, allows the combined group to capture the expanding market for broadband products, including voice, video and interactive services, across multiple platforms.
Return to current news