> RCS-Spiritel PLC Major VoIP Customer Trial

Released: 18/06/2007


RNS Number:4900Y 
Spiritel PLC 
18 June 2007 
 
 
For release at 0700h, 18 June 2007 
 
 
                                  SPIRITEL plc 
                          ("Spiritel" or "the Group") 
 
                    VOIP SERVICES IN MAJOR UK CUSTOMER TRIAL 
      Mitel hosted VoIP and Wi-Fi platform in test phase with Regent Inns 
 
 
Spiritel plc (AIM: STP), the telecommunications services business today 
announces that Group company Ashland has recently concluded a trial installation 
of a new hosted IP voice and Wi-Fi platform with a leading UK pub and restaurant 
operator. Regent Inns, owner of the Walkabout, Old Orleans and Jongleurs chains 
across 100 sites in the UK are trialling Ashland's new Mitel technology. This is 
one of the first trials of it's kind in the UK. Ashland is also in discussion 
with several other hospitality and retail chains regarding their VoIP solutions. 
 
Hosted VoIP is still in its infancy in the UK but take up is expected to 
increase rapidly as the potential cost savings and benefits of ease of use and 
functionality become clear. Spiritel has developed a full range of hosted VoIP 
services and this major customer trial is the first of it's kind for the 
Company. 
 
Ashland is a Mitel Platinum partner in the UK and in conjunction with Spiritel's 
Wholesale division, is one of only five telecommunications companies to have 
installed and commissioned Mitel's 3600 advanced VoIP platform. The platform 
will be used by Ashland and other Spiritel Group companies to provide a range of 
VoIP services to SMEs and multi-site corporate customers across the UK. 
 
Enda Kenneally, UK Sales Director of Mitel commented: "This major client trial 
is a testament to Ashland's expertise in the hospitality industry and confirms 
its position as one of our exclusive Platinum Solutions partners. Ashland's 
knowledge and understanding of our 3600 hosted solution enabled them to deploy 
IP communications on behalf of Regent Inns in record time, causing minimal 
disruption to the operations of both businesses. 
 
She added: "We look forward to continuing to support Ashland and the Spiritel 
Group as their success in the hospitality and retail sectors continues to grow." 
 
Alastair Mills, Spiritel CEO said: "This is an important milestone for Spiritel 
- it demonstrates our ability to meet the evolving communications needs of major 
UK companies, leveraging our strong position in the UK hospitality industry and 
most recently, our extensive experience of developing next generation hosted 
VoIP services. The trial is also evidence of our progress in delivering on our 
business strategy, returning value to shareholders through the supply of leading 
VoIP technology to a growing SME and blue chip customer base." 
 
He concluded: "We are delighted to be continuing our long established 
relationship with Mitel on these trials and we are and looking forward to future 
roll-outs." 
 
 
For further information please visit www.spiritelplc.com or contact: 
 
Spiritel plc                        Tavistock Communications 
Alastair Mills                      Simon Hudson 
Chief Executive                     Clemmie Carr 
Tel: +44 20 7160 0100               Tel: +44 20 7920 3150 
 
 
Note to Editors 
 
Spiritel is a telecommunications group that offers a range of traditional and 
next generation telecommunications' services and products to business customers. 
The Group listed on AIM in July 2004 (AIM: STP). Spiritel's customers who range 
from large blue chip corporates to SMEs are served through the Group's two 
divisions - Spiritel Wholesale and Spiritel Retail. 
 
Spiritel Retail was established in 2006 to offer a growing range of 
communications products and services to a broad spread of UK business customers. 
Through the recent acquisitions of CallPlan Ltd, Networks Direct UK Ltd and The 
Ashland Group the division has gained relationships with almost 1,000 SME 
customers and blue chips including Regent Inns, Marriott and Whitbread. 
 
Spiritel Wholesale provides a range of voice and data products to UK and 
international operators and is responsible for the development and hosting of 
the Group's growing VoIP infrastructure. The services offered to operators 
include UK and international call termination and the latest generation of 
IP-based communications technologies for carrier and business customers. 
 
Spiritel is a consolidator in the highly fragmented UK telecoms reseller market. 
The Group proposes to deliver shareholder value through acquisitions, which 
bring complementary products and skill sets to the Group's offering and 
organically via the cross selling of Group products by fellow subsidiaries and 
joint ventures. 
 
 
 
                      This information is provided by RNS 
            The company news service from the London Stock Exchange 
 
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